How To Read Technology Surveys

Technology vendors love surveys. It would be hard to find a tech specialist that hasn’t at one time or another conducted a market study in order to table ‘findings’ that are meant to provide industry insight in one direction or another. The challenge here is that IT surveys are typically channeled to analyze a specific segment or niche of the market, or to address a specific technology platform issue. But even when they are carried out ‘independently’ (by analyst houses or dedicated research firms), there is obviously a general skewing…

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