Why Business Leaders Are So Pessimistic About Growth In 2019

In PwC’s annual CEO survey, released today, 436 percent more CEOs said they expect global economic growth to ‘decline’ this year more than last. Twenty-nine percent of CEOs of companies around the world expect a decline in the global economy in 2019 versus just five percent last year. Another study, released yesterday, found just over one in 10 FTSE 350 company secretaries believed global economic conditions will improve over the next 12 months. When the Boardroom Bellwether survey – conducted twice a year by ICSA, a U.K. governance body, and the Financial Times – was conducted in August, that figure was…

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11 Things Health Leaders Need To Know About Social Media & Marketing

Group of active senior people taking a selfie together during a picnic day. Of the more than 7 billion people on Earth, the number of mobile phone users is approaching 5 billion devices, while toothbrush ownership is closer to 4 billion. Indicating that both marketing of technology and public health have great disparities, but also that leadership in health care are not executing on their brands, social media or marketing. But in the U.S., hospital identity and health branding are paramount for success in a community. By listening to patients, getting…

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