THE MOST RECENT FASHION TRENDS AND THEIR SUSTAINABLE ALTERNATIVES

THE MOST RECENT FASHION TRENDS AND THEIR SUSTAINABLE ALTERNATIVES

Fast fashion is a term we hear mentioned all the time in the industry, but what exactly does it mean? Put simply, fast fashion is when big brands churn out popular designs (often mimicking high-end designers) at a low price-point, so the consumer is able to follow current trends easily and for little money. However, what we don’t see is what goes on behind the scenes, as workers are rarely paid the minimum wage and work in harsh, unjust conditions. Equally, fast fashion brands are not transparent about where they…

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Career Management – The Art Of Staying Relevant And Fulfilled

Career Management – The Art Of Staying Relevant And Fulfilled

The workplace of today has never been more interesting! There are multiple dynamics at play. On one hand, organizations are operating in a world that has been “VUCA-ised” multifold compared to the past. The speed of disruptions businesses are experiencing is at a never-before pace. On the other hand, the workforce has become multigenerational where employees’ motivations and drivers are beyond money and job security. Keeping this context, Career Management as a concept has become as real and true as it can get. It is no more an esoteric thought…

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Giant balloon dresses hit the runway in fashion show

Giant balloon dresses hit the runway in fashion show

A burgeoning designer’s career just blew up. With notable alumni that include Alexander McQueen, Stella McCartney and Phoebe Philo, the Central Saint Martins’ annual BA fashion show is one to watch — and that was proved again Thursday, when this year’s closing designer looks came down the runway. Norwegian designer Fredrik Tjaerandsen translated his experience from working at Balenciaga to Louis Vuitton into show-stopping closing numbers. Models appeared on the runway with — or even in — giant balloons. After slowly deflating them, they transformed into rubber dresses. He won over the crowd and…

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Logistics, the next big career boom, is here: Enrol for BBA and MBA logistics

Logistics, the next big career boom, is here: Enrol for BBA and MBA logistics

Transportation_400x300 Choosing a career path in India can be a challenging task. From the growth options in the sector to job security, there are multiple things that we need to consider. And if there is one sector that has been emerging significantly, it has to be logistics and supply chain management. With 40 million people employed all over the world, the sector has grown exponentially in the recent times. Logistics has been an incredibly lucrative sector that is spread across roadways, railways, airways, and waterways and is expected to be…

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Biggest honour of my life and career to play for the country: Sunil Chhetri

Biggest honour of my life and career to play for the country: Sunil Chhetri

Sunil Chhetri (Getty Images) NEW DELHI: For a country obsessed with cricket, it isn’t easy being a household name if you play another sport. But Indian football team captain Sunil Chhetri has managed to do just that as he is undoubtedly the face of the game in this country. From a young striker who played second fiddle to the legendary Bhaichung Bhutia to taking on the leaders mantle with elan, Chhetri had done it all. With 67 goals in his kitty, Chhetri is the second highest international goal-scorer among active players ahead of even Lionel…

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Was The ProRail ‘Victim Fashion’ Campaign Too Controversial?

Was The ProRail ‘Victim Fashion’ Campaign Too Controversial?

Recently The Netherlands train service ProRail launched a short-lived, controversial campaign to curb railway accidents. I want to share it with you because it brings up an important marketing question: When is controversial advertising going too far? And specifically is this ProRail campaign off the rails? First, the campaign. Victim Fashion. Created By Accident. The ProRail campaign was aimed at teenagers because, despite previous PSA efforts, the number of railway casualties in The Netherlands has tripled since 2016. To reach this elusive audience, a “fashion” brand was created featuring a…

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The best eco fashion instagram accounts to follow now

The best eco fashion instagram accounts to follow now

If you’re at all into fashion, you’re probably well aware of the sustainability and environmental issues currently surrounding the industry. In 2017 it was reported by the Global Fashion Agenda that if the industry doesn’t change, its impact on the climate is expected to increase by 49% by 2030. If you’re looking for ways to reduce your own clothes consumption and move away from fast fashion(fashion that is cheaply and quickly produced to follow trends), take inspiration from these fashion accounts on Instagram – they all promote eco friendly fashion and offer tips for getting…

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‘Ambani might have the money, we have the technology and innovation’

‘Ambani might have the money, we have the technology and innovation’

Vikram Kumar – founder and CEO, Letstrack – recently relocated his India operation to Gurugram, into a swanky new office, a move that’s a reflection of how well the startup is doing. Offering real-time tracking via GPS, Letstrack currently has more than two lakh users, its customer base increasing 15% month on month. It’s all about mindset, says Kumar, who boasts 18 years of professional experience, as a consultant in the telecom industry and developer of software. “We are crazy about what we do and how we do it – it’s…

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Hair of the dogfighter: Indian pilot’s moustache all the fashion

Hair of the dogfighter: Indian pilot’s moustache all the fashion

Men across India, stirred into patriotic passion by an air force pilot shot down in a dogfight with arch-rival Pakistan, are copying the facial hair of their new hero. Tension between the nuclear-armed neighbours escalated late last month when both countries claimed they downed enemy jets, with Pakistan capturing a pilot, in an ongoing dispute over the Kashmir region. The pilot, Wing Commander Abhinandan Varthaman, crash-landed in Pakistan-controlled territory on Wednesday. After attempting to flee on foot, firing his pistol in the air to deter stone-throwing locals, he became the…

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Marrakech To The Maldives: My Year In Travel Part II

Marrakech To The Maldives: My Year In Travel Part II

There’s no grander place to see Edinburgh than from the old railway hotel that is the Waldorf Astoria Caledonian. Dating back to 1903, it is found at the heart of the city in Princes Street and its design captures the property’s standout period details – such as the central marble staircase and the buzzy Peacock Alley, a huge lobby-lounge carved out of what was once the old station ticket office (Caledonian Railway was formerly ran underneath the hotel) complete with the original Victorian station clock. The hotel’s grand central staircase.(CREDIT: ANGELINA VILLA-CLARKE) Tartan-trousered…

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